It’s about someone trying to move on from a relationship and establishing new rules with herself to keep herself from falling back into that failed relationship. Lipa worked on this track for 3 years, which led her to write and record other songs, until she reached a considerable amount of songs to choose from for her album. When Lipa was asked about ‘New Rules’ she explained that it’s quite different to a lot of tracks on the album, she said: “I wanted it to feel very new. It’s the breakup song that I wish I had when I was breaking up with someone. It’s about keeping your distance from someone who’s bad for you. I’m setting some rules down so [that I] won’t go back to that person.” Lipa worked with director Henry Scholfield on the video for ‘New Rules’ she invited him for a cup of tea in London to discuss ideas she had for the clip such as including a group of flamingos into the clip, because she considered them a good representation of female friendship Lipa also showed Scholfield a picture of model Naomi Campbell holding another woman in her back during a campaign in the 1980s as a “reference point”, she said: “I loved the idea of girls looking after each other like that, holding each other, that sense of humility, that sense of strength.” Inspiration from the flamingos’ movements was taken while planning the choreography and only eight women were selected for the video out of more than 200 women who auditioned.
Release Date: July 21, 2017
Songwriter/s: Caroline Ailin – Emily Warren – Ian Kirkpatrick
Label: Warner Bros.
Chart Rankings: In the UK, ‘New Rules’ topped the Official Charts Company and was certified Platinum by the British Phonographic Industry (BPI) for sales over 600, 000 copies. In the US, it topped the Dance Club Songs Charts, peaked at number 18 on the Billboard Hot 100 reached number 14 on the Mainstream top 40. The song topped the charts in Belgium, Hungary, Ireland, Latvia, Netherlands and Romania. It reached the top 10 charts in several countries including Argentina, Australia, Canada, Croatia, Czech Republic, Finland, Germany, Italy, Malaysia, Mexico, New Zealand, Norway, Panama, Philippines, Poland, Portugal, Russia, Scotland, Slovakia, Slovenia and Sweden. it was certified Double Platinum in Australia and Sweden, Platinum in Belgium, Canada, Italy, New Zealand and Spain.
Artist’s age on Release Date: Dua Lipa was 22 years old when she released this song.
Cover Versions: J. Fla – Shila Amzah – Samantha Harvey – Tyler Ward – Kurt Hugo Schneider & Macy Kate – thebatteryco with Jake Wilson (Boy version) – Alexander Stewart – Fathia Latiff – Madilyn Bailey – James Charles – Misellia Ikwan – The Amazons – Mariana Nolasco – Bars and Melody – Sabrina Carpenter – Emma Heesters & Weekly Chris – LeniStar – Contimuum – Romy Wave – Toby Randall – Hanggini P. Retto – Tiffany Alvord – Modynz ft. Isyana Sarasvati – Andie Case – Jao – other amateur artists covered this song on Youtube.